If you are serious about your Internet presence and you are utilizing your web site as a marketing tool you want your web site to be optimized to reach your target audience. A professional designer goes beyond the visual aspects of the web site and assures that the site functions properly, and provides “behind the scenes” enhancements and development that may not be known by nonprofessionals or seen by the user. This includes but not limited to optimization for search engine readiness, graphics optimization, and script and code development.
Web builders are basically a magic toolbox for non-web designers. What was once out of people’s reach can now be grasped with just little effort. But there are things that web builders can’t do that web designers can.
While web building sites appear to be all sunshine and rainbows, they can easily lead to a big mess when not enough preparation is made. Problems like transferring websites to a different host, limited features, and design redundancy are just some of the common problems that you might experience in the long run.
Your immediate needs will definitely increase as your business or audience grows. This is the problem with every web building site, they won’t be able to keep up with your needs as your website’s traffic grows. With a great web designer, you can ask for features that are otherwise hard to come by on web building sites.